Audi Concept C: A Bold Glimpse into the Future of Design at IAA Mobility 2025
Image credit: https://www.audi-mediacenter.com/ Perhaps the biggest head-turner in Munich is the Audi Concept C. This all-electric sports car isn’t just another futuristic showpiece, it is a blueprint of Audi’s future design philosophy. Having premiered only days earlier in Milan, the Concept C is now on public display at IAA for the first time. The Concept C embodies four core principles: clear, technical, intelligent, and emotional. Its exterior design avoids unnecessary lines or decorative elements, focusing instead on geometric clarity and strong proportions. One of the most striking design cues is a vertical frame inspired by the legendary Auto Union Type C racing car, creating a visual link between Audi’s motorsport heritage and its electric future. Inside, the philosophy of reduction...